Internationalization of the retailer on emerging markets between strategic choices and cultural choices, the Romanian example

Francois Cassiere

Journal Articles Timisoara Journal of Economics and business Year : 2010

Internationalization of the retailer on emerging markets between strategic choices and cultural choices, the Romanian example

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Francois Cassiere

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Clermont Recherche Management

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Humanities and Social Sciences Business administration

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https://hal.uca.fr/hal-03326063

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Last modification on : Tuesday, November 29, 2022-2:18:07 PM

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hal-03326063 , version 1 (25-08-2021)

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Francois Cassiere. Internationalization of the retailer on emerging markets between strategic choices and cultural choices, the Romanian example. Timisoara Journal of Economics and business, 2010. ⟨hal-03326063⟩

Internationalization of the retailer on emerging markets between strategic choices and cultural choices, the Romanian example

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