Consumers’ Perceptions of Retail Business Ethics and Loyalty to the Retailer: The Moderating Role of Social Discount Practices - Archive ouverte HAL Access content directly
Journal Articles Journal of Business Ethics Year : 2017

Consumers’ Perceptions of Retail Business Ethics and Loyalty to the Retailer: The Moderating Role of Social Discount Practices

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Mbaye Fall Diallo
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hal-03185737 , version 1 (30-03-2021)

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Mbaye Fall Diallo, Christine Lambey-Checchin. Consumers’ Perceptions of Retail Business Ethics and Loyalty to the Retailer: The Moderating Role of Social Discount Practices. Journal of Business Ethics, 2017, 141 (3), pp.435-449. ⟨10.1007/s10551-015-2663-8⟩. ⟨hal-03185737⟩
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